Melbourne 2018. Photo by Elle Geraghty

Melbourne 2018. Photo by Elle Geraghty


Sometimes you just need a bit of extra help to get over a strategic content roadblock. You might be thinking to yourself, “I’ll bet there is a better, more efficient way to do this’ ... and you are probably right!

Personalised coaching for your project or team is a great way to gain confidence, momentum and excellent results.

What do you get?

Coaching gives you:

  1. Rigour

  2. Confidence to move forward

  3. Clear actions to communicate with your team

  4. Accountability - someone to check you are progressing

  5. The more you put in, the more you get out :)

What topics can you work on?

Coaching works best if you have a specific current problem to tackle.

Customised coaching can cover a huge range of content strategy topics. Your team coaching curriculum can include some of the following, combined with any additional elements required by your project: 

  • What is content strategy?

  • How to create a content strategy document

  • Vision and strategy articulation

  • Measurement techniques including analytics

  • Digital strategy

  • What is governance?

  • How to create a governance plan

  • Workflow

  • Project management for digital transformation

  • Resourcing for content strategy

  • Stakeholder management

  • Auditing and assessment

  • Information architecture

  • Content modelling

  • Content design

  • Search engine optimisation

  • Migration plans

  • Competitor analysis

  • Content ecosystem maps

  • Digital transformation

  • Change management for content strategy

  • Sadly - NOT editorial

How much does it cost’?

  • Six hours for $3400 ext GST (min cost) It is recommended to split these sessions into 3 x 2hours, but we can adapt to suit your needs.

  • Additional sessions are available and encouraged :)

  • This can be in person or via video chat. Travel costs beyond Sydney CBD are not included.

  • There can be multiple people in the session up to four. After that it becomes a workshop and the engagement model will change.